Med Spa Marketing Agency in Scottsdale & Phoenix
Full Prac is a nurse-owned med spa marketing agency based in Scottsdale, Arizona. We help med spas, injectors, and laser and skin studios get found on Google, stand out on Instagram, and turn more consults into booked, loyal patients, with no contracts and no cookie-cutter packages.
Med spa marketing from someone who has worked in healthcare
Most agencies market a med spa the same way they would market a restaurant or a gym. Full Prac was co-founded by Summer, a registered nurse (RN, BSN), so we understand the treatments, the consult conversation, HIPAA, and the extra rules that come with advertising injectables and cosmetic procedures. You never have to explain the difference between a neurotoxin and a filler to your marketing team.
We work with med spas like Bleu MedSpa in Litchfield Park and The Laser Lounge & Skin in Chandler, across injectables, lasers, microneedling, and skin treatments. That work taught us what actually moves a med spa's book: rebooking cycles, memberships, monthly specials with a real reason behind them, and a provider patients already trust before they ever walk in.
What actually fills a med spa's schedule
- Showing up in the Google Map Pack for the treatments patients search, like Botox, lip filler, laser hair removal, and microneedling, in your city.
- A steady stream of recent reviews that mention specific treatments and providers.
- A provider on camera. Patients choose a person, so we build your content around the injector or owner they will actually see.
- Rebooking built in, with reminders timed to each treatment so patients come back right when their results start to fade.
- Ads that follow Meta's rules for cosmetic procedures, so your campaigns keep running instead of getting flagged.
- Fast follow-up on every inquiry, including missed calls and after-hours DMs, because the med spa that answers first usually gets the booking.
You get one custom monthly plan built from our full services menu, never a bundle you don't need, and no contract. We document your starting numbers and show you the movement in a monthly report. Want ideas you can use this week? Read 12 med spa marketing ideas that actually book patients.
Med Spas We Work With.
Med Spas & Injectors
Botox, Daxxify, fillers, and skin boosters, where patients compare providers, reviews, and results before they book a consult.
Laser & Skin Studios
Laser hair removal, IPL, microneedling, and skin tightening, where education and trust matter as much as the offer.
Wellness & Weight Loss
IV therapy, hormone optimization, and medical weight loss programs offered alongside aesthetic treatments.
New & Growing Practices
Opening your first location or going solo as an injector? We build the brand, website, and Google presence from day one.
Med Spa Marketing Services, Built Around Your Book.
Every plan is custom. Below is the full menu — your Business Health Assessment decides which pieces your practice actually needs.
Local SEO & Google Business Profile
Rank in your city's Map Pack for Botox, filler, laser, and facial searches, and build a page for every treatment you want to sell more of.
- Google Business Profile optimization
- Local & treatment-page SEO
- Citation building & cleanup
- Monthly rank & traffic reporting
Review & Reputation Management
Automated, HIPAA-compliant review requests that keep a steady stream of recent five-star feedback coming in — and professional responses to every one.
- Automated review generation
- HIPAA-compliant review responses
- Monitoring across Google, Yelp & more
- Negative-review recovery workflow
Social Media Management
Full-service Instagram and Facebook built around your provider, your results, and your monthly specials, with daily engagement.
- Content strategy & monthly calendar
- Graphic design & caption writing
- Stories & daily engagement
- DM & comment management
Paid Ads & Landing Pages
Facebook and Instagram campaigns for injectables, lasers, and skin treatments, written to follow Meta's cosmetic procedure rules, with landing pages built to book consults.
- Campaign buildout & targeting
- Ad creative & A/B testing
- Conversion-optimized landing pages
- HIPAA ad compliance review
Website Design & Care
Custom, mobile-first websites that turn visitors into booked appointments — with booking integration, on-page SEO, and ongoing maintenance.
- Conversion-optimized design
- Booking system integration
- On-page SEO setup
- Speed & maintenance care plan
Email & Text Follow-Up
Speed-to-lead texting, missed-call text-back, and multi-touch nurture sequences so no consult inquiry goes unanswered — day or night.
- Under-60-second lead response
- Missed-call text-back
- Multi-touch nurture sequences
- After-hours auto-responder
Med spa marketing across the Valley and nationwide
Full Prac is based in Scottsdale and works with med spas throughout the Phoenix metro and across the country. Local SEO, social, ads, reputation, websites, and automation work the same wherever you are. Only our one-hour on-site photography session is limited to the Phoenix metro.
- Healthcare marketing in Scottsdale
- Healthcare marketing in Phoenix
- Healthcare marketing in Paradise Valley
- Healthcare marketing in Tempe
- Healthcare marketing in Mesa
- Healthcare marketing in Chandler
- Healthcare marketing in Gilbert
- Healthcare marketing in Glendale
- Healthcare marketing in Peoria
Not in Arizona? Everything except on-site photography works for practices nationwide.
Med Spa Marketing Questions.
It depends on what your med spa actually needs. We start with a free Business Health Assessment that looks at your Google presence, reviews, website, social media, and booking access, then build one custom monthly plan around only the services that will move your numbers. There are no fixed packages and no long-term contract.
Yes. Ads for cosmetic procedures come with extra rules on Facebook and Instagram. They need to be shown to adults 18 and over, they can't call out a person's appearance (like "Tired of your wrinkles?"), and before-and-after images are restricted. Our RN co-founder reviews every campaign so your ads stay compliant and keep running.
No. Full Prac is based in Scottsdale and works with med spas across the Phoenix metro, including Phoenix, Paradise Valley, Tempe, Mesa, Chandler, Gilbert, Glendale, and Peoria, as well as practices nationwide. Only our one-hour on-site photography session is limited to the Phoenix metro.
Yes. We maintain Business Associate Agreements with every client whose patient systems we access, carry cyber liability insurance, and train our team on HIPAA-compliant review responses and social content. Our RN co-founder builds compliance into every campaign rather than bolting it on afterward.
See Where Your Practice
Stands.
Get a free Business Health Assessment — a diagnostic of your Google presence, website, reputation, social, and booking access, scored out of 100, with a plain-English diagnosis of what's holding you back.
Get Your Free Assessment →